Microsoft Trials Microsoft Copilot Pro in Ads Settings


Microsoft Trials Microsoft Copilot Pro in Ads Settings


Microsoft is currently testing their Copilot ad which will be one of the Copilot Pro projects, which will be tested on Build OS KB5034220. Currently, Microsoft Download is starting to test it immediately and users are expected to understand a little about their project on this one.

For those of you who are not familiar with advertising, it might be a little disturbed. Because Microsoft is currently testing their ads featuring Copilot Pro, these ads appear on System, Network to Bluetooth.

Starting with KB5034220, the Copilot Pro subscription card is being added to two pages of Windows Settings, and these ads will likely arrive in the production builds in the coming days.

We noticed that links for Copilot in the Settings app have a "ref" parameter in the URLs, which is typically used to track where users are coming from. In these cases, Microsoft is using the "accountspagelearnmore" and "amchomelearnmore" URL parameters to understand whether you interact with the ads in Settings.


Copilot Pro itself actually always appears on Windows, where it is currently starting to appear on several sites such as Amazon which features Copilot as a superior AI. Some other ads also appear such as OneDrive to Microsoft 365.

For those of you who are curious, the ad will appear when you access Settings in several tabs, the ad is more or less as follows:

This ad also shows that if you use Copilot Pro, then you will get free access to the latest GPT, ChatGPT-4 Turbo which has just been released by OpenAI and Microsoft in the latest version of Bing Chat.

"If you get Copilot Pro, you can use newer GPT versions, including ChatGPT-4 Turbo, and create AI images faster. There are two buttons: one to get Copilot Pro and another to learn what's included in it. Whether you like the ad, it cannot be dismissed or removed. On the same page, there's a section to try Microsoft 365 for free, which includes apps like Word, Excel, and PowerPoint. At the bottom of the screen, there are options to get help or give feedback about Windows."

What do you think? Interested in using Copilot Pro which of course already uses ChatGPT-4 Turbo.